Everyone has Analytics installed. Unfortunately, almost everyone will only be recording 'Pageview' data - which doesn't allow you to fully understand your website. One of the first tasks we will complete for you is to make sure you have reliable and useful Analytics data.
Optimize is our favorite platform and one that we excel in getting results. Using Optimize, we can carry out A/B tests on your website. The tests are linked into Google Analytics and we can see at a glance the full effect the tests will be making to your revenue and digital growth.
Google Adwords is such a vast advertising platforms with many networks and skill required for maximum potential. From attracting 'ready to buy' customers to your store or dynamically retargeting your audiences based on their behavior, you can have Google Adwords providing you with extra revenue.
Google Shopping is a network within Google Adwords which displays your products to potential customers—right when they are looking to buy online. The Google Shopping Network focuses purely on ROI and is an excellent channel for most retailers.
Google Attribution (Coming November 2017)
Google's latest & coolest tool for optimizing. Attribution tracks entire conversion paths from the initial impression right through to goals being reached. It tracks multiple devices and allows for a deeper understanding of your multi-channel digital marketing and how it's affecting your business.
Google Tag Manager
Tag Manager is such a powerful tool. Today - 2017, When working with marketing platforms such as Adwords, Facebook & Analytics, we want the ability to change our marketing tags immediately without bothering developers or wasting time fixing broken code.
Google Merchant Center
How does the Google Shopping Network work?
You have to link your website's product data to your Adwords account by using Google Merchant Center as a halfway house to organize your product feeds.
Hotjar Analytics & Feedback
Hotjar allows us to gain additional insights into visitor behaviour on your website by creating heat maps that show us activity, it records user sessions so we can see what people do on your website, it also allows us to survey your visitors so that we can get feedback from your users.
Google Data Studio
Have you ever viewed Analytics and felt like you've walked into the Matrix code?
Have you ever wanted to pull data from multiple sources and compile it in one place?
Have you received PDF reports from service providers and wanted to change date ranges? Data Studio allows us to custom build reports for you that updates automatically 24/7. Include data from Adwords, Analytics, and just about any platform we can pull data from.
Are you already killing it with Facebook Ads?
If yes, get in touch—you could also be killing it with Google. Different rules apply, but we'd be happy to help you get your Google advertising up and running.